From: NASA HQ
Posted: Monday, May 14, 2007
NASA Internal Use Only
DRAFT - February 6, 2007
Formation Document for the Communications Coordinating Committee (CCC)
Requirement - NASA requires an effective mechanism through which senior communications and outreach managers across the agency can come together to develop and implement a coordinated communications and outreach strategy. There is a need to create that mechanism in order to introduce a more strategic approach, to coordinate key communications and outreach activities performed by Headquarters, Mission Directorates and Centers, and to increase the effectiveness of NASA communications and outreach.
Purpose - The Chief of Strategic Communications, with support from the Office of Communications Planning (OCP), shall establish and support a Communications Coordinating Committee (CCC). The CCC will provide a coordination and implementation mechanism for NASA's communications and outreach efforts. It is envisioned that this group will help increase cooperation, coordination and resourcesharing to better leverage the agency's overall outreach mission.
Charter - The Communications Coordinating Committee (CCC) shall:
Scope - The CCC shall focus on the development and implementation of a coordinated outreach strategy, ensuring the communication of a common NASA message(s) through mechanisms such as:
The CCC shall work to increase the effectiveness of NASA's overall outreach program by discussing and developing criteria against which specific outreach activities may be evaluated.
Membership - The CCC shall be composed of representatives from the following:
Working Groups - The CCC may establish working groups to more effectively coordinate and manage communications issues and programs. Working groups will be created as needed and separate guidance shall be developed to govern the work of each group. The Chair shall appoint Working Group Leaders and consult with CCC members to determine membership of each working group.
Meetings - The CCC will meet quarterly, or at the call of the Chair. The CCC initially may meet monthly, in person or by VITS, as it organizes and begins its work.
CCC Chair: The Chief of Strategic Communications shall Chair the committee. The OCP AA shall provide support for the CCC through the Office of Communications Planning.
CCC Executive Secretary: The CCC's Executive Secretary shall be appointed by the Chair. The Executive Secretary shall develop agendas, in consultation with the OCP AA and the Chair, and send meeting agendas prior to CCC meetings. The Executive Secretary shall also be responsible for taking minutes and forwarding those minutes to the CCC within a week after CCC meetings.
CCC Members: Members of the CCC shall be senior outreach leaders from the respective organizations who can make commitments and decisions on behalf of their organizations.
Working Groups: The CCC may stand up ongoing and temporary working groups to provide coordination, evaluate particular issues, and/or provide recommendations for action to the full CCC. The Chair of the CCC shall appoint Working Group Leaders and identify working group members, who may or may not be members of the full CCC, depending on the expertise needed to accomplish the work of the group.
Operating Principles --
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